‘What’s in a meme? That which we call a meme by any other name would be just as hilarious’ – William Shakespeare. OK, maybe that wasn’t quite Shakespeare, but it’s not far off. The fact is, it’s 2017 and memes are a huge part of our culture. We love memes. We love telling people how… Read more »
Lots of people dream of opening the perfect little cafe or tearoom. The reality of getting started, though, is far from a dream. It takes a lot of hard work and a lot of form filling! First, you need to find the right premises, then you need to negotiate the use and the rent. And… Read more »
Opening up a restaurant is a dream for many people. You may want to specialise in a particular cuisine, perhaps share some of the most well-loved and recipes that have been handed down through generations. Whatever your inspiration for wanting to do it, you should know that it isn’t an easy road ahead. There is… Read more »
Running a business from home is certainly a brave endeavour. Although in many respects, it would seem to be the same – on paper – as any other kind of business, the truth is that it is quite different. More often than not, you will need much more dedication and determination than with a traditional… Read more »
Planning a company event takes months of planning, so never assume you can simply throw something together and hope people have a good time. As you will realise, there is much at stake. For starters, you want to look professional, otherwise customers and investors will lose respect in you. A badly organised event can sabotage… Read more »
Email marketing can be one of those promotional methods that you always mean to start but never get around to. Because it can often seem a lot more complicated than it is. Then, when you do start to use email marketing in your business, you can often feel like the results are just not where… Read more »
Let’s set the scene. You have recently started a small business, and you’re one of the lucky few that are making a profit in their first year of trading. While that’s a reason in itself to celebrate, you can’t help but wonder if there’s some way to supercharge your revenue. Sure, you don’t expect to… Read more »
Want to turn your dreams of becoming a professional photographer into a reality? Whilst it can be a very competitive career, photography has such a wide application that there’s always a way of getting your foot in the door. Here are some of the major steps any budding photographer needs to take when considering a… Read more »
There are many reasons your business might want to conduct a launch event. For example: > You are launching a new product or service line, and you wish to draw attention to it. > You’re expanding or announcing a new partnership, occasions in business that shouldn’t ever pass without a little fanfare. > You want… Read more »
A lot of people consider going down the construction sector when starting their business. For one thing, it’s one of the fastest growth industries, so it makes it an attractive idea for a lot of entrepreneurs. After all, there is a huge demand for buildings that need to be fulfilled. So you are bound to… Read more »