AirBnB has really taken off in the last couple of years and many people use the site to choose accommodation when they are travelling. It’s a great way to have more independence while you are away. And if you rent out a whole house it can be a real home away from home. There are… Read more »
Tough economic times can hit any business and cause big problems. While it can be harder to weather for smaller businesses, any company might have to find ways to survive. When times are tough, you could have less money coming in and perhaps more going out. It can make some companies panic and start looking… Read more »
Using an SMS service may be what your marketing strategy needs! It is an powerful way to inform customers on current or upcoming deals and other special events happening within your company. It is quick, reliable and cost-effective. Take a look at these stats: > 67 – the number of text messages sent per day… Read more »
For small businesses, trying to get people in the local community interested in what you have to say is vital. Without support from local people, your business can’t thrive. So, finding new ways to generate community interest in your brand is always a good idea. Read on to find out about some great ways to… Read more »
You might think that when you set up a mechanic company, you’re not going to have that much competition. In today’s overstuffed market, we imagine there will be at least two other mechanics businesses in driving vicinity. That means you’ve got to beat those two other businesses if you want your company to be the… Read more »
You must never forget the power of visuals in the world. In business having visual aids is always advisable because of the impact they can have. Think about things like corporate videos, and why they work so well. You also need to consider the power and popularity of film and television. There’s a reason the… Read more »
The latest statistics are quite clear: more and more people are starting up their own businesses. Is it the desire to be their own boss that drives them? Or is it a willingness to see their original idea put into action once and for all? Whatever the cause, people around the world are realising the… Read more »
It’s easy to look at the incredible success of the world’s most downloaded apps (Candy Crush, Words with Friends, and Facebook, anyone) and envision achieving similar financial happiness and fame, but the road to a frequently downloaded app is paved with far more mistakes – and discarded failures – than wins. To realise your mobile… Read more »
So, you’ve got your business turning a profit, and have a pretty professional online presence. You’ve invested a lot in digital marketing, and you have a substantial social media platform. What if, even after all that, you’re still not making sales? You may need to take a step back, and try a more traditional approach…. Read more »
What do you know about event marketing? It’s a growing trend in the advertising and marketing world that describes a broad range of activities that can occur online or in the real world. Event marketing takes a product, service, or an idea right into the hands of a company’s customer – and it’s a great… Read more »