Many businesses spend a lot of time trying to improve the traffic to their website. But sometimes the problem isn’t traffic, it’s conversions. What can you do if you’re receiving plenty of traffic, but it isn’t producing the results you want? Perhaps you aren’t making enough sales or are receiving too few enquiries. All isn’t… Read more »
Business has developed so much over the last decade, and the reason for this is due to technology. The evolution of computers and the growth of the internet has transformed the way we do business. Now everything is online. Businesses have clients and consumers on a global scale, and business executives are talking about ‘online… Read more »
The value of mobile technology in terms of marketing a business has become invaluable. In a Recent Post By Ben Foster, he said that most touchscreen devices have features that are ideal for multitasking which is highly needed in business in terms of scheduling meetings, researching online, taking down notes, etc. But, mobile applications seem… Read more »
In a day and age that’s increasingly characterised by digitalised marketing techniques, just what degree of importance should business owners place upon physical promotional campaigns when they already have a strong online presence, i.e. a professional website that effectively enhances visibility? Although opinions on the subject differ, the general consensus among industry experts is, provided… Read more »
When you’re looking for ideas on how to promote your business, it can seem like you’re always running dry. The Internet is chock-full of innovative and outrageous marketing ideas that have really paid off, so what do you have to do to get similar results? The answer is simple: get people talking. If your product… Read more »
Marketing is all about being remembered. Consumers trust a name that sticks in their brain, such that when they’re in the market for relevant services, your name is at the forefront of their mind. There are a ton of strategies geared toward being memorable, and a lot of them work. One of the good strategies… Read more »