If you’re a fresh faced entrepreneur who’s trying to build a business online, it can be tough, especially when you don’t have the big bucks to cash out on things. However, it’s not impossible. You just have to find the right strategies to go about marketing yourself and your brand. These things listed below are… Read more »
One of the most crucial tasks you will have when you are starting a new website is to market it effectively. Otherwise, all of your hard work will have been for nothing. You will need to be able to find ways to get people to notice your site and the products or services that you… Read more »
If you go into starting a business without the assumption that you’re going to need to spend some money, then you’re in for a seriously rude awakening. The old saying that you’ve got to spend money to make money might be something of a cliche, but it’s a cliche for a good reason! Without investing… Read more »
Building a business from nothing and turning it into a success is not something that can happen overnight. After all, Rome wasn’t built in a day. Which is why we need to think about some of the ways that we can make our business grow, while still enabling us to make the business succeed. But… Read more »
Most of the time, when we talk about marketing retail, the focus will immediately go to the digital. Are you setting up a site that’s good enough? Are you getting followers on social media? Are you putting your online adverts in the right place? Digital marketing is growing more crucial in all kinds of business,… Read more »
It’s so easy to start your own blog, that almost everyone on the internet has tried it at least once. For every successful and popular blog, there are at least ten that have gone offline due to lack of traffic, or a casual blogger who has gotten too busy or has just lost interest. Then… Read more »
There’s a myth about entrepreneurs that needs to be eradicated once and for all: the idea that they’re individual geniuses, who build up a company on their own. They have people around them, sure, but they’re the ones pulling all the shots, the one who makes the business tick. It’s a nice idea, but it’s… Read more »
Your business doesn’t exist entirely on its own. It is influenced by politics, customer trends, time itself…and about a billion other factors upon which you can only have a small or no impact. So you can’t control everything; and indeed, trying to find where exactly your business exists in this complex space is one of… Read more »
There is so much noise these days it can be almost impossible to see your marketing stick in people’s minds for longer than a few seconds. Most marketing is little more than the advertising version of those sticky wall climber toys you used to get way back in the day. To give it to you… Read more »
Every business runs into rough patches from time to time. The key isn’t to avoid problems altogether because no company can do that but to know how to deal with obstacles and hurdles when they arise. If your business has been running into quite a few problems recently then that might be indicative of a… Read more »