How To Become A Professional Photographer

How To Become A Professional PhotographerSource: Pexels

Want to turn your dreams of becoming a professional photographer into a reality? Whilst it can be a very competitive career, photography has such a wide application that there’s always a way of getting your foot in the door. Here are some of the major steps any budding photographer needs to take when considering a career.

1. Learn the Ropes

Becoming a professional photographer requires some know-how. There are plenty of courses in photography for those that want formal education. For those that prefer a self-taught approach, it’s worth reading books, magazines and blogs. Whilst there is no right or wrong approach to photography, learning from others can help you better understand the trade, as well as giving you influences that can help you develop your own style.

2. Buy the Right Equipment

You don’t need a top end camera to begin with. You can usually save money on a mid-range professional camera by buying second hand. Rather than buying multiple camera bodies, focus on buying different lenses. Depending on the type of photography you want to get into, you may also need accessories such as lighting. Good editing software is also needed.

3. Get Experience

All photographers should build up a portfolio of work they’ve done. This can be shown to prospective employers or used to show clients what you can do if going down a self-employed route. There are various ways to gain experience. Some photography companies will offer internships, which could be worth making use of. Alternatively, you could volunteer your services to help build up a history of clients. Also consider family and friends who may need someone to provide photography for a wedding or take shots for a Linked In profile.

How To Become A Professional Photographer

Source: Pexels

4. Market Yourself

Marketing yourself effectively will help you to stand out from the crowd. This means promoting yourself in any way possible. Social media pages and a website can help give you an online presence, which may be useful for attracting work. When it comes to real world marketing, try to use every social event you can as an opportunity to network and find new clients. Print off business cards and form cross-promotion strategies with other businesses. The more creative your marketing strategy is, the more likely it is to make your services stand out.

5. Find Your Speciality

At first, you should be taking up any opportunity that arises just to build up experience. However, eventually you may want to find a speciality that can help you stand out. This could be anything from real estate photography to photojournalism to wedding photography. By networking with people within that trade you can help to find new clients and make a name for yourself. Each specialism is likely to come with its own rules and techniques. Read up on these so that you can compete with other specialist photographers within your niche. Remember that even professionals within their niche may still accept other odd jobs. If you’re a fashion photographer and you’re struggling to find clients and a wedding shoot comes up, don’t automatically turn it down – it could lead onto extra fashion photography work if you just so happen to meet someone at the event.

Related Posts

3 Building Blocks Of Construction Business Success There are a lot of new business owners with stars in their eyes about working in construction, and why not? It’s an industry that is always in high de...
How To Get Your New Business Brand Noticed When you start a business, you need to create a brand that encapsulates everything you are about. A commonly held piece of wisdom is that you need to ...
4 Fun Ways To Utilise Online Marketing Online marketing is the new buzz phrase that everyone is eager to get to grips with. Every morning you seem to wake up to the next individual or busin...
3 Things You Should First Teach Your Teenager About Picking Up A Guitar Allowing a child to learn an instrument is one of the greatest things you can do as a parent. It allows them to express their creative talents in the ...
Considering Compliance In Catering The food industry can often be a very dangerous one for new businesses. With customers to impress, you have to make sure that your food and service ar...
How To Successfully Open A Second Business Location Businesses want to expand by their very nature, but they are not always ready to do so. It can be hard knowing whether or not your business is in the ...
2 Things To Do Before Starting Up A Business The idea of being your own boss and starting up a business is a dream for many people across the globe. If you’re considering starting your own busine...
How To Cost Effectively Market Your Business Online If you're a fresh faced entrepreneur who's trying to build a business online, it can be tough, especially when you don't have the big bucks to cash ou...