Oh the internet: so good, so much information, so, sometimes, annoying. While there’s much to love about the world wide web, it’s just a truism that, like all things, there are aspects of it that we could happily live without. Some of these things – such as unsecured websites and invasive pop-ups – are obvious, but others are more subtle (though just as annoying). And what’s worse, some website owners aren’t even aware that their site has them. Below, we take a look at some annoying website factors — make sure that your website isn’t guilty of any of them!
1. Anything Autoplay
It is oh so tempting to have a video play automatically on your website, especially if it’s one that you made yourself. After all the time, money, and energy you spent creating the video, you want as many people as possible to see it. But really, truly, you can’t force people to look. Web users hate autoplay videos, even if they’re muted (auto-playing sound is in a different league of obnoxiousness). Make the video available — if people are interested, they’ll hit play. But they should decide.
2. Manipulative Language
People spend a lot of time on the internet, and can pick up when something feels a little bit amiss. Take, for example, the language of the website. If it’s filled with errors, they’ll doubt how reliable the site is, but at least it’s forgivable. Manipulative language, however, is a different story. If you’re trying to get people to sign up to your newsletter by making them feel like they’re inadequate (for example, making them click something along the lines of ‘No, I don’t want my children to be happy’), then they’ll hit the ‘X’ button out of spite. If your site is good, you don’t need to resort to such tactics.
3. Hard To Get Around
We’re all for modern and innovative design, but only to a point. If your site is the digital version of a Rubix cube, then can you blame people for getting a little annoyed? All they want to do is get to the contact page, but they can’t figure out how to get there. This approach does work sometimes, but only if you’re site is trying to convey a mysterious feeling. Otherwise it’s just illogical!
4. Slow Loading
It’s not your fault that people don’t seem to have much patience these days, but, well, that is the world that you’re living in, and you need to play by its rules. If a website seems like it’s taking slightly longer than average to load, then people aren’t going to stick around — they’ll just go to a website that works properly. There are things you can do to fix this problem, however. First, check that there is a problem by checking the load time of your website on different computers and operating systems. If there is, fix it! If you’re managing your own WordPress based site, read up on WordPress speed optimisation tips. If someone else is managing the technical aspects of your site, then reach out, and have them speed things up.
5. Lack of Information
It’s not a skeptical world we live in, per se, but people do want to know what they’re dealing with. If a site doesn’t seem to have much information about the operators of the site, its purpose, and no contact information, then there’ll be red flags popping up in their mind. Some websites can seem interesting and useful and so on, but because you can’t find any more information about who’s behind the site and other information, it’s not possible to fully trust the site.
6. Old School Looks
We live in the modern world, so should your site. While there’s a place online for retro website looks, that look shouldn’t come at the cost of usability. An old-school website is unlikely to be optimised for mobile, yet that’s how most people consume the internet. Give it an updated look, and make sure that it’s mobile-friendly!
7. Low-Quality Images
There’s a pretty big giveaway that a website isn’t all that it’s cracked up to be, and that’s low-quality images and videos. Remove the grainy old images, and replace them with new and improved versions. It might not seem like a big deal, but it can drastically change how a person views your website.
It’s hard enough to get people to view your website as it is; don’t rock the boat even further by doing things that’ll annoy them and tempt them to leave. Give the people what they want!