E-commerce is expanding and evolving at a fast pace; customers are choosing to shop online, instead of visiting a physical store, at a higher rate every year. However, for many online retailers, maintaining a steady flow of consumer traffic is becoming more of a challenge due to new brands being launched, and tempting in customers,… Read more »
Something that all business owners can agree on is that technology and business go hand in hand together. There is practically no technological development of any kind which is not used and utilised by the world of business the moment it is developed. Of course, this is a two-way street, as the process of developing… Read more »
Conducting market research and running surveys is a valuable way for businesses to gain an understanding of their market. You might think that you know everything, but in reality, things can change. You can find out what people think of your brand, and find out what areas you need to change. Survey participants can inform… Read more »
Search engine optimisation only became an important trend in the not so distant past. Even as late as 2008 and 2009 there were companies that still did not understand the importance of SEO in business. In 2015, there isn’t a self-respecting business on the planet that doesn’t understand or incorporate SEO. However, there is a… Read more »